Alex Tinsman is a futurist, xCMO, and fractional brand and marketing consultant with The Tapestry — brought in when organizations need a strategic partner who can see around corners and ask the hard questions worth asking.

She advises on brand strategy, marketing transformation, and employer brand, helping companies close the gap between who they say they are and who they actually want to become. A connector at her core, Alex brings empathy, optimism, and 20+ years of CMO-level experience to every engagement — across gaming, hi-tech, entertainment, and emerging technology.

Her track record includes culturally iconic franchises: Pokémon, Magic: The Gathering, League of Legends, Dungeons & Dragons, and Xbox.

Emmy® winner. Kellogg Northwestern certified. Washington Husky (GO DAWGS). Endlessly curious about what's next.